In the modern day your brand’s web presence is its window to the world. Your brand’s website should be the nerve center to which everything else connects back. It is the brain, the head, and the face of your business. Your website should shine your brand’s identity and its style. From clearly and effectively explaining what you do, to the values your brand shares, your website should be there for you. You need a website that shows the world who you are and why you do what you do.